You know that rush when you see THE bag?
Your heart beats faster, you feel intoxicated, and you absolutely must have it.
We design to create that rush.
Our Founder
Allyssa Rezaei is a New York designer whose work spans America's most definitive brands, including Kate Spade, Coach 1941 Runway, Theory, and J.Crew under Jenna Lyons. She founded Apelsi to bring a sense of unadulterated playfulness back to the wardrobe. Her signature aesthetic pairs a sculptural sensibility with eclectic, vibrant details.
